Put your link in the comments LinkedIn — the go-to site for business connections — has a dirty little secret: If you put an external link in the body of your post, LI will limit its distribution. Damn. So how do you guide all your LinkedIn readers to your site, your event, your course, your latest-and-greatest product offering? Take a tip from Tim Denning, master of writing online and making huge connections to new and devoted readers, not to mention making the big bucks.